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Youth Sports Inc.: How America Turned Its Kids Into Tiny Revenue Streams With Cleats

Youth Sports Inc.: How America Turned Its Kids Into Tiny Revenue Streams With Cleats

Somewhere between the travel team tryout and the third private lesson of the week, American parents stopped raising kids and started managing junior athletes. The youth sports industrial complex is a multi-billion-dollar machine that runs on parental anxiety and broken dreams — and it doesn't care about your kid's ACL or your 401(k).

The NFL Draft Is a Three-Day Infomercial and You're the Target

Every April, millions of Americans tune in to watch general managers pretend they're making decisions in real time while analysts pretend they saw this coming all along. The NFL Draft is the sports world's greatest piece of participatory theater — and the joke has always been on the fans debating mock drafts at midnight.

Your Stadium Has Been Sold and So Has Your Soul: The Corporate Naming Rights Racket

Your Stadium Has Been Sold and So Has Your Soul: The Corporate Naming Rights Racket

At some point in the last thirty years, we all quietly agreed to let corporations rename the sacred spaces of American sports fandom, and nobody even threw a fit about it. From Candlestick to 3Com Park to whatever the hell the San Francisco 49ers' stadium is called this week, the naming rights industry has turned hallowed ground into a rolling billboard — and the fans got absolutely nothing in return. Let's talk about it.